A FORMATION SYSTEM for leaders who refuse average outcomes.
LEAD BEYOND THE NORM
Developing and deploying uncommon leaders by transforming their thinking, sharpening their skill, and aligning their leadership with purpose.
■
■
OUTLIER COLLECTIVE ——— WE BUILD LEADERS WHO THINK CRITICALLY, LEAD BOLDY, & CREATE LASTING IMPACT
a global ecosystem that identifies, equips, and multiplies outlier leaders across church, business, and culture.
Forward-Thinking
We anticipate where leadership is going—not where it’s been.
Obedient
We prioritize conviction over convenience.
Real
We reject performance leadership for authentic formation.
GROWTH
Multiplication. We don’t build platforms—we build people who build people.
■ LEADERSHIP // PASTOR MARK JOHNSON is the visionary leader of Outlier Collective, a leadership formation movement built for those who refuse average outcomes. As Lead Pastor of Mercy Road Church in Anderson, Indiana, Mark brings a rare blend of spiritual conviction, cultural awareness, and builder’s instinct to the work of developing uncommon leaders.
Through OUTLIER COLLECTIVE, he equips leadersacross church, business, and culture to think beyond convention, lead with purpose, and multiply impact. His leadership reflects the heart of the brand: forward-thinking, obedient, real, and committed to building people who build people.
THE
OUTLIER JOURNEY
6 MONTHS TO YOUR OUTLIER SYSTEM
Not a system copied from someone else. A curated Outlier System built with you, for your calling, your location, and your situation.
EVERY JOURNEY INCLUDES
- OUTLIER FOUNDATIONS COURSES
- LIVE MONTHLY COACH CALL
- PROJECT MANAGEMENT: PREP & DEBRIEF
- BETWEEN-CALL WORK & REMINDERS
- YOUR CURATED OUTLIER SYSTEM
JOURNEY
FOR ONE
- OUTLIER FOUNDATIONS COURSES: THE HALF-DAY, ON DEMAND
- LIVE MONTHLY 1 ON 1 COACH CALL
- PROJECT MANAGEMENT: PREP, DEBRIEF, BETWEEN-CALL WORK & REMINDERS
- YOUR CURATED OUTLIER SYSTEM
- REQUIRED HALF-DAY OUTLIER EXPERIENCE, VIRTUAL + IN PERSON OPTIONAL: ADD TRAVEL & LODGING
JOURNEY
FOR TWO
- OUTLIER FOUNDATIONS COURSES FOR BOTH SEATS
- LIVE MONTHLY COACH CALL FOR YOU BOTH
- PROJECT MANAGEMENT: PREP, DEBRIEF, BETWEEN-CALL WORK & REMINDERS
- YOUR CURATED OUTLIER SYSTEM
- REQUIRED HALF-DAY OUTLIER EXPERIENCE, VIRTUAL + IN PERSON OPTIONAL: ADD TRAVEL & LODGING
OUTLIER
GROUP
- REQUIRED HALF-DAY OUTLIER EXPERIENCE TO START: VALUED AT $1,200, NOW $599 ONE-TIME, VIRTUAL + IN PERSON OPTIONAL: ADD TRAVEL & LODGING
- + ON-SITE COACHING VISITS FOR LARGER TEAMS
- LIVE MONTHLY GROUP COACH CALL
- PROJECT MANAGEMENT FOR YOUR WHOLE TEAM
- OUTLIER FOUNDATIONS COURSES FOR EVERY SEAT
- YOUR CURATED OUTLIER SYSTEM
EVERY JOURNEY STARTS WITH THE HALF-DAY
The half-day Outlier Experience is required for every Journey. It is valued at $1,200 and is currently a one-time, non-refundable $599, held virtually. It includes your Pre-Assessment, the half-day session, and your Gap Report and six-month plan. Want it in person? We come to you, or you come to us, with travel and lodging added.
EARLY ACCESS TO OUTLIER RETREAT REGISTRATION